The Eau de Lacoste has launched a trio of men’s fragrance in France.
According to reports the three men’s fragrances are inspired by Lacoste’s iconic polo shirt. Multiple links exist between the Lacoste polo shirt and Eau de Lacoste’s first collection of men’s fragrances. The three fragrances capture the simplicity of Lacoste polo shirt so beautifully in its essence.
Blanc was created by P&G with Givaudan and includes notes of grapefruit, rosemary and vetiver. Bleu was concocted by P&G with Firmenich and contains notes of grapefruit, peppermint and oak moss. Vert, also by P&G with Givaudan, has notes of bergamot, verbena and blue lavender.
The fragrances have just been launched in France, while the introduction elsewhere in Western Europe begins in April. Canada, Latin America, the Middle East and Asia are to get the scents in May, and a U.S. launch is expected in fall.